If you’re the kind of person who thinks stickers are cool but aren’t sure how to use them in your business, you’ve come to the right place. We know these sticky little suckers inside out and back to front, so ours is a word you can trust. Believe it or not, there are actually a number of ways that sticker printing can be used to further your marketing efforts and get your brand noticed – we have outlined just 5 of our favourites in the list below.
You already think that stickers are cool and are well aware of the fact that everyone loves them, so get some high quality ones made of your logo and start handing them out. If people like your brand, they’ll stick it somewhere – suddenly, they’ve gone from being customers to being advocates for your brand! On top of this, everyone loves freebies so you can rest assured that they’ll be appreciated.
▪ Bumper Decals
Probably the most effective form of cheap marketing out there, sticker printing can be used to create some cool bumper decals. We spend a lot of time in our cars, particularly during the commute to and from work, so why not give people in neighbouring vehicles something to look at? If you’re able to come up with a really creative design, you might even find that people are speeding up or slowing down to take a look.
▪ Address Labels
It can quickly grow quite expensive to have envelopes and other postage items printed with your brand and contact details. For an easier and more cost effective solution, you could have some address labels printed – the next time you’re sending some mail, simply slap the sticker onto the envelope and you’re good to go! You won’t have to order postage items in bulk and have the flexibility to stick them on anything.
▪ Customised Gifts
Client and customer appreciation is important for any business – after all, these are the people who keep you going! Handing out gifts is a fantastic way to show clients and customers that you appreciate them, as well as encourage them to remain loyal to your brand. Sticker printing, however, allows you to take it to the next level with customised wine labels, travel mugs, labeled jars and so on.
Believe it or not, stickers are also incredibly useful when it comes to organising shelves, boxes, drawers, supplies, tools, and even whole departments. Not only will an organised workplace improve its appearance, it will also be safer and more welcoming for your employees. By cutting down on the chaos, you’ll spend less time searching for things and more time being productive.
We hope that this article has given you some ideas of how sticker printing can be put to use for your business. Whether you’re a startup or have been around for decades, we could all benefit from a little extra marketing. Just ensure that you’ve sought the assistance of a graphic designer to ensure that your stickers look a million dollars, are easily recognisable and will provide you with years of functional use. Let the people do the rest!