Do you want to know what the best website in the world is?
Here it is – Google.
Google fulfils the primary purpose a user has for visiting the site in fastest and most efficient way possible. People visit Google to search for things on the Internet, the beauty of Google is it knows this and allows site visitors to search with the least amount of friction imaginable.
Yahoo was the website of choice for search in the early 90’s until, bang! Google came into existence.
Top App developers Perth say the reason for Google’s success was its simplicity of use and quality of search results. Theoretically, the birth of Google was during its launch, practically when word of mouth spread Google was born.
Today most of us struggle to find experiences online as good as Google. Website after website offers huge amounts of friction, confused messaging, difficult processes, terrible functionality and difficult paths to purchase.
What can you learn from the success enjoyed by Google? That sales could grow by as much as 50% by allowing your site visitors complete the number one reason for visiting your site in the first place. Using conversion rate optimization you can potentially double your sales without driving any new traffic to your site.
Millions of dollars is wasted driving online traffic to sites that are not fit for purpose. Perth App developers say many of these sites have not even been developed professionally, and that’s the first mistake the owners have made.
Cost per acquisition or sale is too high because the path to purchase is filled with friction and pain points that go unidentified month after month year after year.
App developers Perth have created a simple three step digital marketing methodology that solves these issues.
Before spending a cent on driving traffic to your website they make sure it’s converting current traffic into sales at the highest possible rate with Conversion Rate Optimization.
Once that is done they drive boat loads of traffic using best practice Google AdWords, Search Engine Optimization. Google Analytics’ is then used to tie everything together and make performance enhancing changes.
The effect this three step process has on sales is remarkable. No one understands more the truth is simple sells better online and less really is more than Perth App developers.
When all things are equal the sites that will win online are the ones that allow the customer achieve their online goals in the fastest most efficient way possible. Google is able to achieve this, can you say the same thing about your site?
If you’re struggling to make sale with your online store now you understand why. If you’re looking for a solution to this run to the best digital marketing company in Perth who will examine the site and make the necessary changes.