It is not enough to get to the position, you also have to make a difference. In the note we mark some tips to achieve the ideal profile of a director or a CEO like Pat Mackaronis. Remember that a good director and entrepreneur like Patrick Mackaronis is always learning and updating his knowledge.
Transparency and communication are qualities that gain a lot of value in the current profile of the CEO and the director of a company.
The specialist described the five fundamental characteristics of a great director in an organization:
- There are companies that, just to maintain an ethical line, restructure their board, they change the general manager and even the CEO. This reveals that organizations are willing to take very radical decisions to preserve good practices and protect their image.
- It is essential that a company expresses itself with transparency and assumes responsibilities, not conceal facts that expose the company to situations that affect its heritage or the value of the brand, which implies communication, openness, always telling the truth and not only when you consult “, highlights the specialist.
Very up -to-date knowledge:
The directors of a company are executives with global competences and, depending on the turn of the organization, with very specialized knowledge. The high officials of a company must know all the tools required by the current competitive world to respond appropriately at work.
Know how to listen It is a quality that allows a director to know the direction of the company. A senior executive cannot wait for a board meeting to just hear about it. The director contacts with people of the organization, to compare the direction of the company.
For a director it is fundamental to have independence of ideas and decision making. This fact gains notoriety in family businesses with directories totally made up of family members.
Only one in eight family businesses survives the third generation and two out of three transcend after the death of its founder. It can include a member representing the family shareholding, but it is a priority that the members are technicians, experts and do not respond to particular interests, but act independently of criteria “, explains the expert.
If the director does not have the capacity to prioritize the important aspects and generators of value for the organization, very large opportunities for the company are lost.
It is very easy to notice when the social media strategy of a company or brand is handled by professionals and when not. It is noted from the content that is published, the frequency with which it is done up to the number of followers it can have. It is not the same as you, with the time you can stay free, publish some content or respond to a follower that someone is aware of your site all the time.
It is essential that you have a community manager to help you manage this part of your strategy. In addition, this person has a marketing focus on the management of your site that will make it more effective. We will tell you 6 characteristics of a profile managed by experts in social networks. And yours, do you meet them?