With internet user expectations evolving and growing at record speed, website development services have also got to adapt; any web developer on the Sunshine Coast who doesn’t agree will be left behind!
We can no longer rely on cool images and funky fonts to fool those users who demand rapid load times, more interaction and quality content that changes regularly. Digital experiences must now be fun, fast, informative and intuitive.
Can you achieve all that with a DIY website template? I’d say not a chance! The fact that your website would look like many others is a negative before you even get into the content. But here’s the thing.
Custom vs Template
Whilst a totally unique fully customised website may be out of your price range, there is a web developer on the Sunshine Coast who can take an affordable platform like WordPress or Joomla! and then custom code it to create something unique. That’s a great option for many businesses.
There are many reasons why custom websites are a better investment than templates. Let’s take a look at a few.
One way to make your business stand out today is through great branding. Branding not only makes your product recognizable but it also sets a benchmark for quality and builds trust and authority. A massive 94% of consumers say they will remain loyal to a brand that they recognize and trust.
A custom website enables you to reflect and build your brand. It can show your organisation’s culture and personality. Elements from the website can be carried through all your marketing collateral to produce a clear branding message.
Your unique website design will make your brand memorable, attracting more users to your site and converting more clicks into sales.
The great thing about a custom website is that it’s expandable. A good web developer on the Sunshine Coast will listen to your needs now, and the needs you may have in the future. The website can be developed based on your current budget but with the infrastructure in place to add more features, like a shopping cart, down the track.
The best website development services are constantly evolving and learning, finding better ways to design, develop and code their clients’ sites for manageability and longevity. Unique coding also ensures better security, a key issue as hackers find new and ingenious ways of raiding business data. Security is an issue with ‘out the box’ websites, as many organisations have recently and sadly discovered.
Another advantage of choosing custom design from a skilled web developer on the Sunshine Coast is better search engine optimisation. Websites can be built and coded to make SEO more effective, thus boosting your ranking and attracting more users.
When you choose a DIY website and things go wrong, who do you turn to? Custom websites come with the support of skilled and talented developers who are fully across the latest trends and algorithms. They can also help you with hosting, digital marketing and more.
Choosing web development services is generally based on several factors, including time and budget. But don’t forget about value. Investing the money and effort now will pay dividends in the future.