If you want to add some fun factor to your corporate holiday party, consider adding a photo or GIF booth.And living in a society captivated by the likes of Instagram, Snapchat and memes, it’s no surprise that photo booths have reappeared in recent years.
But taking advantage of this visual trend reduces your customer’s appetite for selfies. If done properly, it is a powerful marketing tool that will increase brand awareness, engagement, your bottom line and more.Here’s how you can take advantage of this new technology to make your event a success and increase your ROI with photo booth hire Berwick.
- A powerful branding opportunity
Photo booths bring a brand to life.Photos taken at your event will be shared on social media and seen by people around the world. Each scene is a potential new customer for your brand / customer.
But digital photo booths are in addition to marketing your services. Putting your logo on images is a powerful way to build a brand by turning a happy snapper into a brand ambassador.
Attendees will not only connect the brand with a pleasant memory, but you will receive free brand awareness as soon as the photos are shared on social media.
- Social awareness leads to sales
One of the best ways to do this is to Photo Booth Hire Casey. Creating these memorable photos paves the way for a deeper connection with your target audience. In exchange for the instaworthy image, you’ll find an official place in their newsfeed that no Facebook ad can buy.
By connecting your business to the person they know, you have already begun to build a more personal relationship. A connection that you can’t get through banner ads or sponsored stories.
The more people retweet from your event and like and share the image, the more likely it is to turn someone into a future client. Then whether they need your services or in the future, positive and personal relationships will put your brand in front of your competition.
- Digital photo booths increase the engagement of the event
Are the people at your event bored, non-stop and trying to get back? This is every event manager’s worst dream, but it’s unfortunately fairly common. If you want people to join your next event and get the most out of where they are, you need to keep them mentally engaged.
With a social photo booth. It’s a fun place where attendees can get creative, take a break from the load of information and even walk away with a new profile picture.But apart from the increased engagement and coverage of social media; There is another effect on the photo booth that will make your event a success.
This is an excellent networking opportunity.Event organizers who want to meet their attendees will see the digital photo booth create a positive interaction. As guests wait for the opportunity to pose, they may meet new people. While it is usually difficult to communicate with a stranger, participating in a shared experience makes the conversation run much easier.
Your guests must have enjoyed it so much that they could not even imagine when they would leave.If you want to promote lead generation to your event, choose to include an email address before using. Or if you want to find out what your audience thinks, let users answer one or two questions before taking photos.
- Make your event standout
Photo booths should not be just silly pictures. With some creativity, you can spin this visual marketing tool to move your event forward.For example, use our photo booth to create a unique sign-in experience. Not only is photography important for high security applications, but it will make the process more fun and also set the mood of the day.
You will stand out from other brands and create a memorable experience, which will lead to more business for you and your customers.
- Encourage your guests
With the brand you’re in touch with, you need to make it work.One of the best ways to get some ROI from your photo booth is to include a discount or coupon. QR codes or discount codes are a great way to keep your brand on people’s minds after an event is over.
Even better, run a contest on social media. Reward for the most creative, crazy or funny picture. This will give your guests more incentive to think outside the box and jump to event hashtags.
Whatever you decide will increase sales, get more retinas to your site and deepen the first interaction with your brand.