Studies and surveys around the world are proving that quality matters. Whilst shoppers still want a good price, they place greater importance on value – and that means Australian businesses need to offer quality products and services.
The demand for quality stretches across all products, from food products to manufactured goods. One survey found that 54% of grocery shoppers ranked product quality as #1, followed by ‘great service’ (50%) and then price (49%).
Interestingly, seven out of 10 shoppers prefer to buy Australian and said they would pay more for high quality and product safety.
Spend It To Make It
If Australian businesses want to benefit from this trend, they may have to spend money to make money. In other words, they will need to invest in a globally recognised quality management system. In most cases, that means ISO 9001:2015.
If you Google ISO 9001:2015 you will come across plenty of unbeatable online offers, but a word of warning. There is no one-size-fits-all solution. To be truly effective a quality management system needs to be tailor-made to suit the organisation. It also needs to be backed by professional Quality Management System Training.
Helping Businesses Achieve Success
Help is on hand for Queensland businesses in the form of Standard Consulting Training Center in Brisbane. With more than a decade of experience across all major industries, this specialist management system consultancy is helping hundreds of organisations achieve success.
The team at Standard Consulting Training Center works with clients to create and implement a system that integrates existing policies and procedures. This not only saves the client money but is more likely to be successful.
Once implemented the new quality management system is supported by training across all divisions of the business. It also places more importance on management to lead from the top.
Focus on Customer Satisfaction
The recently revised ISO 9001:2015 wisely places a stronger focus on customer satisfaction. This is something all businesses need to think about in 2018. Unhappy customers are bad news for any organisation.
The costs associated with unhappy customers include returns and replacements, wasted products and time, lost custom and negative word-of-mouth marketing.
Bad word-of-mouth reviews spread fast. Research shows that one unhappy customer will tell 9-15 people about their negative experience. Even more interesting is the fact that 67% of shoppers spend money after hearing positive reports from their friends, or on social media.
Equally interesting is the fact that customers who get their complaint successfully resolved will tell 4-6 people about their experience. In other words, when it comes to quality, businesses can’t afford to do nothing.
Save Time and Money
Another way in which ISO 9001 has been improved is that it is now designed to align management system Standards. In other words, the systems can easily be integrated to save both time and money and avoid duplication.
There are fewer prescriptive requirements with greater emphasis on commitment, communication and leadership.
Standard Consulting Training Center places great importance on quality management system training. Key staff are trained right at the beginning and, by the end of the process, the entire team will be across the new system.
Organisations that successfully achieve ISO accreditation will notice a major boost to their reputation. And that means more customers and more profit.