If you would ask anyone to name that one industry that has grown steadily and uninterruptedly in the recent years, across different channels of utility and application, they will go for the travel industry. Since the last couple of decades, it has not just grown in the way it operates but also the way it is being looked upon by users. Everything from the processes and practices to from resource utilization and compliance mechanisms it has changed every bit with the growth of technology. It all has been leveraged through the mobile technology that has proved to bring the major turnaround by aligning different factors of automation and digitization to the travel industry and allied services.
This is because the first thing you think about when you say travel is mobility and movement. So, whether on the user’s side or at the provider’s end, the purpose of travel can be best served by putting up with best of mobile services. Which makes the idea of mobile technology so implicating and conforming to the growth of travel industry.
How can mobile technology help travel businesses?
The growing global connectivity, better infrastructure and ever-improving transportation systems are making people travel more frequently than ever. To match up to their needs, travel businesses need to appoint practices and deploy systems to serve them more diligently and approvingly. This can be well addressed with the help of mobile technology.
Here, these businesses can connect with each other for tie-ups and develop a close network among themselves to serve travelers across different locations through the mobile technology. Also, they can build an ecosystem that can provide their customers with one-stop destination to get all the service at a tap on their mobile screens. By getting a travel app developed for their business they can centrally and more controllably handle various operations, make announcements, provide travel information and utilities, offer packages, do aggressive marketing, up-sell and upsell services. Also, it can be a great way to commit sales by integrating payment systems in the app.
Apart from this, it becomes easy to manage it as a service provider as different resources and facilities are tied up together to offer fast, comprehensive, and flawless results facilitated by advanced computing and processing through mobile technology.
Further, mobile technology even allows businesses to augment client base and foster client retention by allowing them digitally connecting with promotional offers like first-time app use discount, referral discounts and package tie-ups that work automatedly. Also, through these apps, providers are able to get their business reviewed and rated to add to their list of references and are able to take feedback to improve their services.
How can mobile technology can help users?
At the user’s end, mobile apps offer a lot of scope to dynamically connect and interface with the service. They can book and pay for services remotely from their mobile phones with travel and hotel booking apps. Similarly, with this cab-booking and sightseeing packages can be accessed remotely at their own pace. When they are out on a tour, there are apps that help them to explore tourist destinations and get directions to spot and reach places easily. As a user, travel mobile apps also help you to search and compare different pricing options available, by the help of crawler services.
With the help of mobile technology, users are allowed to realize prompt and advanced ways to consume travelling services as they are digitally procured, processed, supervised and executed. Here, with this, users are able to receive prompt and dependable services free from human errors, as it is all served and managed through digitized resources and follow a streamlined mechanism that is far advanced and perceptive than regular methods.
The ever-expanding and progressive Indian app development companies allow users to get rewards through engrossing scoring systems and appraisal methods used by travel apps. And these are best supported and executed in combination with advanced Location-Based Mobile Tracking, NFC and POS systems.
By the virtue of its form of existence, a mobile app is easy to carry, refer and consume. It’s just the phone you need to carry to realize different facilities through it. It can be your ticket holder, your boarding pass, navigation support, travel guide and documents manager – making sure you do not have to carry any extra load and don’t have to bear any complications while travelling. Working along different wearables and IoT resources it can further intensify and extend the viability and utility of services.
Some important stats from the industry on mobile revolution
- As per a study by eMarketer, mobile apps would grow at a rate of 50% to contribute to digital travel sales by 2021.
- In an Adobe Digital Insights report, it was revealed that people are increasingly using AR and VR for travel purposes and this registers an YoY growth of 13%. In another study it was found that social mentions for using wearables suggest the YoY growth of the technology to be 44%.
- As established by eMarketer, customers are using mobile apps more than ever and this is expected to grow further in future. And this is prevalent across all the services like airlines, hotels and online travel agencies.
- Expedia says, digital travel content is grabbing user attention more than ever. In UK the growth rate of people consuming content digitally has risen at a rate of 44% compared to last year. Similarly, it is 41% for the US and 18% in Canada.
- With time, the amount invested by travel agencies on digital advertising has increased dramatically, as they get a great response and realize high conversions from various social networks, community platforms and online portals.
The studies, facts and details put together simply indicates the fact that mobile technology has far penetrated the travelling industry to make way to the user habits already. As highly expected, as it meets further sophisticated practices and compliances in the times to follow, it should be touching higher marks of proficiency and commitment to serve its users. And this should go far to offer businesses and users with ever-advanced ability to explore, refer, perform, realize and put up with better travel services using highly tech-engrossed, innovative, and diligent user apps and enterprise systems.