Video Projection Mapping is a revolutionary technique that is used to change any surface into dynamic video display. This technology is now used for manipulation of videos and graphics in order to create a completely new set of illusions and applications for the viewer to observe. Surely, you must have seen the magic of Video Projection Mapping on buildings or objects.
Key Advantages of Video Projection Mapping:
The technique is fairly new but it would not be an overstatement to pronounce that it has taken the whole world by a storm already. Though, 2 D mapping features in the video projection technique existed for quite a time now but with the introduction of 3 D video mapping features the world has witnessed a development unheard of before. The primary benefits associated with the radical innovation are:
- The illusion could be created almost on any type of 2D or 3 D surface no matter how much complex it is. This lends high level of compatibility to the technique that makes sure that the advertisement campaigns enjoy enhanced penetration in the masses.
- The 2D and 3 D video mapping techniques assist in unparalleled illusion of depth. Video Jockeys and musicians are benefited the most by this technique undoubtedly. As people get physically and virtually involved with the projection arrangement, the level of emotional impact too increases a lot.
- Video Projection Mapping is very useful in reaching out to a huge gathering. Therefore, majority of visual artists are beginning to use 3 D installations to target bigger audiences at one go. This saves considerable amount of cost and time.
How does “Video Projection Mapping” technique work?
The technique works on the basis of a projection mapping software that creates exact replica of the object that is chosen to be created by the user. Subsequently, a virtual model of the object is created and placed in virtual environment where ever desired. The software ensures that the projected image fits perfectly on to the screen even if the given surface is irregular.
A projector is used to bend or highlight any shape and achieve desired results. Thereafter, if desired, the adjustments can be manually done in order to obtain best visual results. The technique is used by the artists to add extra dimensions and required optical illusions into the projected image. In case the user wants an audio-visual effect, the existing audio could be easily integrated with video features. Therefore, by carefully aligning the virtual content with the physical objects, a variety of new effects can be achieved.
Why 3 D?
It is nothing more than mere improvement in the technique. With the introduction of new feature the object could even be scanned in three dimensions and this imparts more accuracy to the visuals.
An enlarged and three-sided view enables the viewer to witness a more defined image. Hence, the technique of video mapping has offered a new way of life to the world and surely the technique is on a constant path of improvement in the years to come.